Truly Radiant Toothpaste

ARM & HAMMER™ Truly Radiant™ Toothpaste

Unlock the Secret to a Radiant Smile

There's a lot of talk about teeth whitening these days, but a radiant smile is so much more than that. This revolutionary toothpaste does much more than just whiten, it goes beyond the surface to strengthen, clean and repair tooth enamel for a radiant smile in just 5 days!*

Pie Chart of ingredients
  • Whitens, strengthens and repairs tooth enamel
  • Unique formula combines pure ARM & HAMMER™ Baking Soda, Active Calcium, Fluoride and Peroxide
  • Clinically proven to whiten in just 5 days to beautify your teeth and smile
  • Restores gloss and luster
  • Removes stains better than the leading whitening toothpaste**

Or, try the Truly Radiant™ Collection to whiten teeth in just 2 days!***

Truly Radiant™ Collection Includes: ARM & HAMMER™ Truly Radiant™ Toothpaste, Spinbrush™ Truly Radiant™ Deep Clean Battery-Powered Toothbrush, and Truly Radiant™ Whitening Booster

*Data on file. **When used as directed for 5 days ***by removing surface stains

Watch Our TV Commercial and See How It Works!

ARM & HAMMER™ Truly Radiant™ Toothpaste is rated 4.552 out of 5 by 712.
Rated 5 out of 5 by from Meet our new toothpaste!!! I received the Arm & Hammer Truly Radiant Toothpaste from Smiley360 for free in exchange for my honest opinions. I've been a die hard toothpaste user of another major brand for many many years and I was convinced that I would not like this toothpaste and that it could not actually make my smile radiant. BOY WAS I WRONG. I didn't really notice much of a difference but when I went in to my dentist office for a check up they were raving over my pearly white teeth. My crowns don't even match anymore and if that isn't the best testimony I don't know what is?! Now my whole family has switched to this toothpaste and probably half of my dentist office!!!
Date published: 2014-08-27
Rated 4 out of 5 by from Love the taste and sparkling teeth! I really love the way that Arm and Hammer Truly Radiant Toothpaste tastes! I received a free product for the purpose of my review but my opinions are 100% my own. I liked the way the toothpaste texture was, it wasn't too gritty but was strong enough I could feel the great cleaning job it was doing. The taste is important to me and out of all the toothpaste I have ever tried, Arm and Hammer is the best. I have been using this toothpaste for about a month or so now and my teeth are whiter and the surface stains come off quite well. I love the Manual Spin Brush and the Whitening and Strengthening Fluoride rinse rounds it all out. Recommend!
Date published: 2015-02-17
Rated 5 out of 5 by from truly Amazing product!! i have been using this amazing product for a month now, and truly it does work!!! my mouth really feels so clean and fresh after brushing and i like the fact that it taste minty and fresh. the toothbrush is also good for me, i like the feel of it in my hand and the bristles are just right for my liking. the mouth wash just completes it! i've been telling about this product to my friends and families because we used to buy the other well known brand, but now we're definitely switching to this one. i got this product for free to try, in exchange for my honest opinion.
Date published: 2015-06-09
Rated 5 out of 5 by from My teeth get whiter every day! I received this product to review as a part of my kit from Smiley360. I loved all 3 products! Arm & Hammer always lives up to its reputation, making quality products that do what they are supposed to. I loved this toothpaste, and I'm VERY picky about my toothpastes. My teeth have never felt so clean or looked more whiter. I noticed a difference in my teeth getting whiter in just a few days, and they look like they are getting whiter every day. The toothpaste had a pleasant taste, not chalky like other toothpastes. This is my new favorite toothpaste!
Date published: 2015-05-15
Rated 4 out of 5 by from Truly Radiant Toothpaste "I received a free product, Truly Radiant Toothpaste" for the purpose of my review. Opinions are 100% my own." I am a member of Smiley360 and love getting free products to review! This toothpaste is very good combined with the "Truly Radiant Spinbrush"! With the cleaning and whitening properties in the toothpaste and the awesome bristles from the Spinbrush, my teeth feel so clean, smooth and a little whiter! The taste of this toothpaste is not bad considering it has baking soda in it! Other baking soda toothpastes I've tried do not taste very good. I also like the enamel strengthening!
Date published: 2014-08-27
Rated 5 out of 5 by from Very impressive! I was sent the toothbrush, toothpaste, and mouthwash from Smiley360 for free in exchange for my honest feedback. I am the type of person to use the same old product just because I have always bought that product. When I received these products I tried not to have any expectations. After a few weeks of usage though I am pleased to say it has been working great! There is a noticeable whiteness to my teeth. I really liked the toothbrush and the way the toothpaste and mouthwash tasted. I especially loved there was no alcohol or peroxide in the mouthwash. I think I've been converted!
Date published: 2015-05-13
Rated 2 out of 5 by from Good taste, didn't whiten as advertized I got a free sample of this toothpaste from Smiley360 so I could give my own opinions about it. I liked the taste, but it claimed to whiten teeth in 5 days using as directed. I took a before and after shot, but couldn't really see any difference. I have very sensitive teeth also and using this toothpaste made my teeth hurt, so I stopped using it after 5 days. So, I didn't feel like this toothpaste did what it was supposed to and it just made my teeth hurt.
Date published: 2014-08-13
Rated 5 out of 5 by from Never going back! I received Arm & Hammer Truly Radiant Rejuvenating toothpaste, Mouthwash, And Truly Radiant Spinbrush from Smiley 360 for the purpose of my review. All opinions are 100% my own. I cannot believe I had never tried this brand. I'm absolutely in love. Best part It leaves your teeth feeling so clean. I have seen tremendous change in my teeth. They are actually looking like my white teeth I once had. Thank you so much Arm & Hammer. I also love my spinbrush it is really soft and doesn't hurt my gums. I have also tried the mouth wash and leaves my mouth feeling fresh. I will definatly be buying this brand more often.
Date published: 2015-02-05
  • 2015-10-04T07:37CST
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Truly Radiant  Toothpaste

Does ARM & HAMMER™ Truly Radiant™ Toothpaste contain peroxide?

Yes, ARM & HAMMER™ Truly Radiant™ Toothpaste contains peroxide.

What is the Relative Dentin Abrasivity Index (RDA) of ARM & HAMMER™ Truly Radiant™ Toothpaste?

The RDA of ARM & HAMMER™ Truly Radiant™ Toothpaste is 100 to 116. This is less than 1/2 the 250 RDA maximum recognized by the ADA as being safe for everyday use.

Does ARM & HAMMER™ Truly Radiant™ Toothpaste restore enamel luster?

Yes, lab tests have demonstrated ARM & HAMMER™ Truly Radiant™ Toothpaste restores enamel gloss & luster faster than regular toothpaste.

Is it safe to use ARM & HAMMER™ Truly Radiant™ Toothpaste on bridges, braces, dentures and dental work?

Yes, ARM & HAMMER™ Truly Radiant™ Toothpaste will not damage bridges, braces, dentures or other dental work.

Is ARM & HAMMER™ Truly Radiant™ Toothpaste safe to use more than once a day?

We recommend brushing teeth thoroughly after meals or at least twice a day, or use as directed by a dentist or physician.

How does ARM & HAMMER™ Truly Radiant™ Toothpaste fight cavities?

ARM & HAMMER™ Truly Radiant™ Toothpaste contains 0.243 wt. % sodium fluoride (1100 ppm fluoride ion). This level and source of fluoride is recognized as being efficacious in protecting against cavities.

How does using ARM & HAMMER™ Truly Radiant™ Toothpaste clean your teeth?

ARM & HAMMER™ Truly Radiant™ Toothpaste contains a unique combination of baking soda and active cleansing agents that effectively and gently clean away plaque on the surface of teeth and in hard-to-reach places.

How does ARM & HAMMER™ Truly Radiant™ Toothpaste whiten my teeth?

ARM & HAMMER™ Truly Radiant™ Toothpaste utilizes a special combination of baking soda and silica to lift and remove surface stains for whiter and brighter teeth.

What is Active Calcium?

The combination of fluoride, calcium, and phosphate salts is trademarked as active calcium. It works to repair and strengthen demineralized enamel. Liquid Calcium and Active Calcium are the same.

Does ARM & HAMMER™ Toothpaste contain triclosan?

No. None of our toothpastes (all brands, all countries) contain triclosan.

Will the peroxide in this toothpaste discolor my towel if I use it to wipe my mouth?

The peroxide will not cause color fading; however, the foam produced from brushing, if left on a bath towel, may cause some discoloration. Any residual foam should be rinsed away before using the bath towel.

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